Privacy & Cookies Policy

Last Updated: May 1, 2026

ULV (Ultimate Luxury Vehicle) (“we,” “us,” or “our”) is committed to protecting the privacy of our users (“you” or “your”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you purchase our products and use our services, including visiting our website [www.driveulv.com] (the “Site”), interacting with us online, using our mobile application (the “App’”), and purchasing our slow-speed vehicles (collectively, the “Services”). By utilizing our website, you agree to this Privacy Policy and expressly consent to the processing of personal information according to this Privacy Policy.

We collect information about you from various sources, including:

We collect personal information that you provide directly to us, such as:

• Contact Information: Name, email address, phone number, mailing address, shipping address, billing address, employer name.
• Account Information: Username and password if you create an account with us
  and other information you provide us through forms or correspondence.
• Payment Information: Credit card details or other payment information when you make a purchase. These will be protected by PCI DSS safeguards.
• Vehicle-related Information: Vehicle Identification Number (“VIN”), battery charge information, driver’s license information (if you request a test drive)

When you visit our Site, App or interact with our online services, we may automatically collect certain information about your device and usage, such as:

• Device Information: IP address, browser type, operating system, device identifiers.
• Commercial Information: Purchase-related information, including order history.
• Cookies and Similar Technology: Please see the cookie-related information below for additional information.
• Usage Data: Pages visited, links clicked, time spent on pages, search queries.
• Location Data: We may collect general location data based on your IP address. We do not collect precise location data from your vehicle.

Please note that we do not currently collect personal information directly from your vehicle. While the vehicle contains internal diagnostic storage that allows authorized service technicians to review fault and incident logs, this data does not include GPS location, braking data, telemetry, or other driving behavior information linked to you personally.

We use cookies and other tracking technologies (e.g., pixels and third-party connections) to collect information about your browsing activity, preferences, and interactions with our Site. This information may include demographic data, browser type, IP address, pages visited, activities conducted on the page, and the day and time of your visit. Our websites may use both session Cookies (which expire once you close your web browser) and persistent Cookies (which stay on your computer until you delete them) to make your experience on the website more personal and interactive. We do not currently honor “do not track” signals from a web site browser, however, you may refuse cookies through the cookie banner provided on the site upon your first visit. Please refer to your computer browser help instructions for more information on cookies and other related technologies and how to manage their use. If you refuse or delete cookies, some of the functionality of our websites could potentially be impaired. If you delete cookies, you will need to repeat the process if you use another computer or change browsers.

Our use of cookies and tracking technologies includes:

• Google Tag Manager and Google Analytics: To analyze online traffic and user behavior.
• Google Ads (GCLID): To track the effectiveness of our advertising campaigns.
• HubSpot: For marketing automation, lead capture, and customer relationship management.
• Social Media Pixels: To track social media interactions and deliver targeted advertising.
• Hotjar: To analyze user behavior on our Site.
• WPDM: To manage access to gated content.
• ERP System: To manage your order status.
• SEMrush and Yoast SEO: To help perform better in search engines.
• Vercel and Sketchfab: To store and manage the vehicle customization preferences.

We may receive information about you from third parties, such as:

• Social Media Platforms: If you interact with our social media pages or accounts.
• Financing Partners: If you apply for financing through our partners.

• Register online or place an order for any of our products or services.
• Voluntarily complete a customer survey or provide feedback by filling out a form.
• Use or view our Services via your browser’s cookies.
• Use or view our Services on the App, including connecting your phone to your vehicle and viewing your vehicle’s battery charge information.

• Social Media and Advertising Platforms

We use the information we collect for various purposes, including:

• Providing and Improving Services
• Processing orders and delivering vehicles.
• Providing customer support and responding to inquiries.
• Managing user accounts.
• Improving our Site, products, and services.
• Marketing and Communications

• Sending you marketing emails and newsletters (with your consent).
• Displaying targeted advertising on our Services and other websites.
• Analyzing marketing campaign performance.
• Communicating with you about promotions, events, and other news.
• Collect and display product reviews.
• Help maintain the safety, security, and integrity of our Site, App, databases and other technology assets.
• Test, research, analyze, and conduct product development to develop and improve our Services.
• Carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
• Respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
• Evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us is among the assets transferred.
• Fulfill any other use that we describe when you provide the information.

When Our Company processes your order, it may send your data to, and also use the resulting information from, credit reference agencies to prevent fraudulent purchases.

Our Company securely stores your data at AWS Servers and in each respective platform detailed in our cookies. The information is protected by:

• SSL/TLS Encryption
• Usage of complex passwords with a combination of uppercase and lowercase letters, numbers, and symbols.
• Role-Based Access Control
• Web Application Firewal
• Regular Security Updates and Patches
• Malware Scanning and Prevention
• Data Backups
• Protection Against DDoS Attacks
• Secure Coding Practices
• Restriction of file uploads
• Security monitoring and logging

We use first- and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Services to operate, and we refer to these as “essential” or “strictly necessary” cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Services. Third parties serve cookies through our Services for advertising, analytics, and other purposes. This is described in more detail below.

You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services.

The Cookie Consent Manager can be found in the notification banner and on our Services. If you choose to reject cookies, you may still use our Services, though your access to some functionality and areas of our Services may be restricted. You may also set or amend your web browser controls to accept or refuse cookies.

The specific types of first- and third-party cookies served through our Services and the purposes they perform are described in the table below (please note that the specific cookies served may vary depending on the specific Services you visit):

• Essential cookies: These cookies are strictly necessary to provide you with services available through our Services and to use some of its features, such as access to secure areas.
• Performance and functionality cookies: These cookies are used to enhance the performance and functionality of our Services but are non-essential to its use.
• Analytics and customization cookies: These cookies collect information that is used either in aggregate form to help us understand how our Services are being used or how effective our marketing campaigns are, or to help us customize our Services for you.
• Advertising cookies: These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.

As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser’s help menu for more information. The following is information about how to manage cookies on the most popular browsers:

• Chrome
• Internet Explorer
• Firefox
• Safari
• Edge
• Opera
• Samsung Internet

The App collects and uses the following information:

• Device Permissions:
  • Network Information: The App accesses cellular and Wi-Fi network information to enable connectivity features
  • Local Notifications (Android): The App may display local notifications on your device
  • Screen Capture (Android): The App requests permission to capture video for the Screen Mirroring feature
  • Foreground Service (Android): The App maintains a foreground service to keep file transfers and screen mirroring active, and prevents the device from sleeping
• Analytics and Crash Reporting: We collect anonymous analytics and crash reports through Firebase Crashlytics to improve App stability and performance. This data is not linked to your identity.
• Data Storage: Data collected by the App is stored locally on your device and is only retained while the App is installed. This data is not transferred to external servers, except for analytics and crash reports.
• Embedded Site: The App displays the ULV Site, including the Store functionality. All Site data collection, cookies, and tracking technologies described in Section 6 apply when using the Site within the App. Purchases made through the Store are processed through the Site as described in this policy.

Our Services may contain links to other websites of interest. However, once you have used these links to leave our Site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information that you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

We reserve the right to change the information, services, features, and policies at any time. We will post changes to this and any other policies on our website in writing.

We may share your information with the following third parties:

• Service Providers: We may share your information with service providers who assist us with payment processing, data analytics, email marketing, customer support, and other essential functions. We have contracts with our service providers that require them to protect your information.
• Business Partners: We may share your information with business partners, such as financing companies, and home assistance providers, to fulfill your requests and provide you with relevant services.
• Third-Party Advertising Partners: We share personal information, including device and website usage-related information, with our third-party advertising partners for the purpose of targeted advertising and to generate advertisements that we believe will be of particular interest to you.
• Internal Parties: We share your information with our internal team, including employees and contractors, who need access to the information to perform their job duties. All our employees and contractors are bound by confidentiality obligations.
• Legal Authorities: We may disclose your information to legal authorities if required to do so by law or in the good faith belief that such action is necessary to comply with a legal obligation, protect and defend our rights or property, prevent fraud, or protect the personal safety of users or the public.

Please note that we do not sell personal information.

We take reasonable administrative, technical, and physical security measures to protect your information from unauthorized access, use, or disclosure. These measures include:

• Data Encryption: We use encryption to protect your information during transmission and storage.
• SSL Certificate: Our Services use SSL certificates to encrypt data transmitted between your browser and our server.
• Firewall: Our Services are protected by a robust firewall that monitors and controls network traffic, blocking unauthorized access to our systems. Our infrastructure operates within a secure private network for enhanced security.
• Access Controls: We restrict access to your information to authorized personnel only.
• NDAs: We have Non-Disclosure Agreements (NDAs) in place with our employees, contractors, and partners to protect your information.

We will retain your personal information for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

In the event of a data breach, we will notify you and the relevant authorities as required by applicable law.

We do not knowingly collect personal information from children under the age of 13. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us.

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on the Site. We may also send you an email notification if you have subscribed to our email list.

If you have any questions about this Privacy Policy, please contact us.

• Claims: claims@driveulv.com
• Resolution: resolution@driveulv.com
• Support: support@driveulv.com
• Purchasing: purchasing@driveulv.com
• Trademark: trademark@driveulv.com

• General inquiries: www.driveulv.com/contact
• Opt-Out request and Data inquiries: www.driveulv.com/data-support